Highlights from the AppFolio Wave Summit 2021
AppFolio’s annual industry-leading virtual conference — Wave Summit — has just wrapped up, and we’re excited to announce that the full event is available on-demand for the next 90 days. Simply register to receive access to 30+ sessions led by 70+ top industry leaders, some of whom are IREM members. They shared the latest trends, technologies, and innovations to help you stay ahead of the competition. You’ll find six tracks focused on the future of real estate from every angle: property, technology, community, investment, work, and housing markets.
Here’s a peek at some of the sessions:
- Forever changed: the future of marketing and leasing apartments
In this fireside chat with Apartment All Stars cofounders Lisa Trosien and Kate Good, you’ll learn how leveraging the latest in analytics, trends, and best practices will lower your customer acquisition costs and help your leasing funnel thrive.
- Creating workplace cultures that attract, inspire, and motivate high-powered teams
Hear from Jackie Ramstedt, Chief Motivational Officer of Ramstedt Enterprises, Inc. as she shares her secrets to hiring, motivating, and retaining a top-notch workforce. You'll come away with practical steps to fine-tune your staffing and training strategy, along with the deep performance insights you need to accomplish your goals.
- Customer experience with AI & automation
Cat Allday, VP of AppFolio's Artificial Intelligence Initiative sat down with JC Castillo, President and CEO of Velo Residential, to discuss his success in adopting artificial intelligence within his organization, what he's learned, how AI has impacted his business, and what technologies he’s looking toward next.
- Boomers to zoomers: generational diversity in multifamily: National Multifamily Housing Council experts Rick Haughey and Sarah Yaussi discussed how generational differences and similarities have impacted resident preferences, and shared tactics for how you can adapt to meet their changing needs.
As this past year has reinforced, those who don’t stay at the forefront of our industry will be left behind. By watching AppFolio Wave Summit on-demand, you’ll obtain the expert insights and learnings you need to adapt your strategies and future-proof your business. Once registered, you’ll have a full three months to soak up all you can. You can register here.
Please enjoy!
Aimee Miller is Chief Marketing Officer at AppFolio. She leads the marketing strategy and programs that drive awareness, demand and customer engagement for AppFolio. Aimee joined the team in 2009 as the Vice President of Marketing. Prior to AppFolio, she was the Sr. Director of Field Marketing at Citrix Online (merged with LogMeIn, Inc.), leading the planning and implementation of all corporate demand generation activities for the global sales organization.